Terms of Service

Effective Date: 15 July 2026

Company: Conversion Is Key LLC

Websites: ConversionIsKey.com, LocalConversionSystem.com, and related subdomains

1. Agreement to These Terms

These Terms of Service (“Terms”) govern your access to and use of the websites, services, platforms, portals, dashboards, reports, communications, subscriptions, products, and related offerings operated by Conversion Is Key LLC (“Company,” “we,” “us,” or “our”). These Terms apply to, but are not limited to:

  • ConversionIsKey.com
  • LocalConversionSystem.com
  • Hosting.ConversionIsKey.com
  • LCS.LocalConversionSystem.com
  • Any related subdomains, client portals, dashboards, reports, funnels, forms, landing pages, booking pages, checkout pages, applications, and online properties operated by or on behalf of Conversion Is Key LLC.

By accessing our websites, submitting information, purchasing Services, using the Local Conversion System, accessing an LCS portal, clicking to accept these Terms, or otherwise using our Services, you agree to be bound by these Terms. If you do not agree to these Terms, do not access or use the websites or Services.


2. Company, Brands, and Services Covered

Conversion Is Key LLC may provide services under one or more brands, trade names, systems, or product names, including:

  • Conversion Is Key
  • Local Conversion System
  • LCS
  • Hosting by Conversion Is Key
  • Conversion Is Key Web Services
  • Other related services, products, programs, or offerings.

References to the “Services” include all websites, digital marketing services, local visibility services, Google Business Profile-related services, local SEO services, reputation and review management services, AI visibility services, reporting, audits, hosting-related services, website services, client portals, white-label dashboards, software access, consulting, content services, communications, and any other products or services offered by or through Conversion Is Key LLC. The Company may later be owned, managed, assigned, transferred, or operated through a trust, holding company, management company, Wyoming entity, Florida entity, parent company, subsidiary, affiliated company, successor, or other legal structure. You agree that these Terms may be assigned or transferred to such entity without requiring additional consent, provided that the Services continue to be offered under Conversion Is Key, Local Conversion System, LCS, or a related brand.


3. Eligibility and Business Authority

You must be at least 18 years old to use the Services. If you use the Services on behalf of a business, organization, company, or other legal entity, you represent and warrant that you have the authority to bind that entity to these Terms. You agree to provide accurate, complete, and current information when submitting forms, creating accounts, purchasing Services, requesting audits, communicating with us, or using our websites or platforms.


4. Description of Services

Conversion Is Key LLC provides marketing, visibility, reputation, web, hosting-related, and conversion-focused services. Services may include, but are not limited to:

  • Local visibility strategy
  • Google Business Profile optimization and management
  • Google Maps and local search visibility support
  • Local SEO recommendations
  • Review request workflows
  • Review reply management
  • Reputation monitoring
  • Citation building and directory listing support
  • NAP consistency review and cleanup
  • Website SEO recommendations
  • Website entity alignment recommendations
  • Schema and FAQ markup recommendations
  • Website conversion recommendations
  • Social posting support
  • Google Business Profile posting
  • Video creation and publishing support
  • YouTube publishing support
  • AI visibility audits and tracking
  • Monthly reports
  • Lead, call, or visibility tracking recommendations
  • Hosting, domain, email, SSL, website security, backup, website builder, WordPress, and related web services
  • Client portal, dashboard, or white-label platform access
  • Consulting, audits, templates, workflows, and related support.

Specific Services, deliverables, timelines, pricing, package inclusions, limitations, and service levels may be described in an applicable proposal, invoice, checkout page, service agreement, statement of work, order form, written communication, or other service-specific document. If there is a conflict between these Terms and a signed written agreement between you and the Company, the signed written agreement will control only for the specific conflict.


5. No Guaranteed Results

You understand and agree that marketing, search visibility, rankings, reviews, customer behavior, online visibility, AI discovery, and business outcomes depend on many factors outside our control. We do not guarantee:

  • Specific Google rankings
  • Specific Google Maps placement
  • Specific search engine placement
  • Specific AI mentions or AI visibility
  • Specific website traffic
  • Specific review volume or star rating
  • Specific number of leads, calls, clicks, bookings, customers, or sales
  • Specific revenue or profit
  • Specific conversion rates
  • Specific results from Google, Meta, YouTube, AI platforms, directories, search engines, or third-party platforms.

Any examples, case studies, testimonials, reports, projections, forecasts, or past results are illustrative only and do not guarantee future performance. We provide Services designed to improve visibility, trust, consistency, authority, reputation, and conversion readiness, but actual results may vary.


6. Local Conversion System Category Exclusivity

The Local Conversion System may use messaging such as: “One Category. One City. One Winner.” Category exclusivity, city exclusivity, market exclusivity, territory exclusivity, or industry exclusivity is not automatic unless it is expressly stated in your written proposal, order form, invoice, service agreement, or other written confirmation from the Company. Unless otherwise stated in writing:

  • Exclusivity applies only while the client is active and current on payments.
  • The Company determines the applicable business category, city, market, service area, and competitive boundaries in its reasonable discretion.
  • Broad or overlapping categories may be treated separately.
  • Adjacent categories may not be considered direct competitors.
  • Exclusivity does not prevent us from serving businesses in other cities, territories, counties, service areas, industries, subcategories, adjacent categories, or non-competing markets.
  • Exclusivity may end if the client cancels, fails to pay, violates these Terms, or is terminated.
  • The Company may decline category exclusivity where a category is too broad, unclear, highly overlapping, or otherwise unsuitable.

If a client receives discounted, founder, beta, promotional, or preferred pricing, exclusivity may be subject to additional conditions, minimum terms, payment status, performance participation, testimonial requests, or written approval.


7. Service Terms, Subscriptions, and Minimum Commitments

Some Services may be offered on a month-to-month basis, while other Services may require an initial minimum commitment, such as a ninety-day, one-hundred-twenty-day, six-month, annual, or custom service term. The applicable service term, pricing, setup fees, renewal terms, included deliverables, and cancellation requirements will be stated in the applicable proposal, order form, checkout page, invoice, service agreement, statement of work, or written communication approved by the Company. Unless otherwise stated in writing:

  • Month-to-month Services renew automatically each month until cancelled.
  • Minimum-term Services remain active for the full initial term selected or agreed to by the client.
  • After the initial minimum term ends, Services may continue on a month-to-month basis unless otherwise stated in the applicable agreement.
  • The client is responsible for all fees due during the applicable service term.
  • Early cancellation does not relieve the client from payment obligations for the agreed minimum term, unless the Company agrees otherwise in writing.

The Company may offer promotional, beta, discounted, founder, launch, or custom pricing. Such pricing may be subject to minimum commitments, limited availability, category availability, written approval, or other conditions stated at the time of purchase or enrollment.


8. Payment Terms

You agree to pay all fees, charges, setup fees, subscription fees, service fees, renewal fees, third-party fees, usage fees, and other amounts associated with the Services you purchase or authorize. Payments may be processed through third-party payment processors, invoices, checkout pages, reseller platforms, merchant accounts, ACH, credit card, debit card, or other payment methods approved by the Company. By providing a payment method, you authorize the Company and/or its payment processors to charge applicable fees on a recurring or one-time basis, as applicable. Unless otherwise stated in writing:

  • Fees are due in advance.
  • Monthly Services are billed monthly.
  • Setup fees are due before setup work begins.
  • Third-party fees may be billed separately.
  • Taxes, processing fees, chargeback fees, platform fees, or other applicable charges may be added where applicable.
  • Failure to pay may result in suspension, limitation, or termination of Services.

You are responsible for keeping billing information current and valid.


9. Failed Payments, Late Payments, and Suspension

If payment fails, is declined, is reversed, is disputed, or is not received on time, the Company may, in its discretion:

  • Retry the payment method
  • Send payment reminders
  • Suspend Services
  • Limit access to reports, portals, dashboards, deliverables, or accounts
  • Pause active work
  • Delay deliverables
  • Remove category exclusivity
  • Charge late fees where permitted
  • Require prepayment before restarting work
  • Terminate Services.

Suspension or delay caused by non-payment does not waive amounts owed. The Company is not responsible for damages, lost revenue, lost rankings, missed opportunities, account disruptions, renewal failures, service interruptions, or other consequences caused by late payment, failed payment, payment disputes, or suspended Services.


10. Cancellation

Cancellation requirements may vary depending on the Service, plan, proposal, order form, invoice, or written agreement. Unless otherwise stated in writing:

  • Month-to-month Services may be cancelled before the next billing cycle according to the applicable cancellation notice requirement.
  • Minimum-term Services may not be cancelled early without responsibility for the remaining fees due under the minimum term.
  • Cancellation stops future renewal billing but does not automatically refund amounts already paid.
  • Cancellation does not eliminate amounts already owed.
  • Work performed, setup work, third-party fees, domain fees, hosting fees, software fees, audit fees, consulting fees, and custom deliverables are not refundable unless the Company agrees otherwise in writing.
  • After cancellation, the Company may remove access to dashboards, reports, portals, tools, or managed services.

Cancellation requests should be submitted in writing to the Company using the designated support or billing contact. Cancellation Notice: Unless a different notice period is stated in a written agreement, cancellation requests should be submitted at least [7 / 15 / 30] days before the next billing date.


11. Refund Policy

Unless otherwise stated in writing, all fees are non-refundable once paid. This includes, but is not limited to:

  • Setup fees
  • Audit fees
  • Strategy fees
  • Consulting fees
  • Monthly service fees
  • Minimum-term fees
  • Domain fees
  • Hosting fees
  • Email fees
  • SSL fees
  • Software fees
  • Third-party fees
  • Platform fees
  • Custom work
  • Work already performed
  • Digital deliverables
  • Promotional, beta, founder, or discounted pricing.

The Company may issue refunds, credits, extensions, or adjustments at its sole discretion. Any discretionary refund does not create a future obligation to provide refunds.


12. Client Responsibilities

You agree to cooperate with the Company and provide accurate, complete, and timely information needed to perform the Services. Client responsibilities may include providing:

  • Business name, address, phone number, website, hours, services, service areas, and categories
  • Brand information, logos, photos, videos, and marketing assets
  • Website access
  • Hosting access
  • Domain/DNS access
  • Google Business Profile access
  • Google Analytics and Search Console access
  • Social media access
  • YouTube access
  • Directory or citation access
  • CRM or platform access
  • Review platform access
  • Customer review request information where applicable
  • Timely approvals, feedback, and corrections.

You represent and warrant that all information, content, photos, videos, logos, trademarks, customer data, account access, and materials you provide are accurate and that you have the legal right to provide and use them. Delays caused by your failure to provide access, approvals, information, payment, feedback, or cooperation may delay delivery, performance, and results. Such delays do not entitle you to a refund.


13. Account Access and Authorization

You may grant the Company access to your accounts, platforms, websites, profiles, dashboards, hosting, domains, analytics, business listings, social media, Google Business Profile, directories, email systems, software platforms, or other third-party services. By granting access, you authorize the Company and its authorized contractors, vendors, team members, and service providers to access, manage, modify, update, publish, analyze, configure, or otherwise use those accounts as reasonably necessary to perform the Services. You remain responsible for:

  • Maintaining account ownership
  • Keeping credentials secure
  • Ensuring proper permissions
  • Removing access after cancellation if desired
  • Reviewing changes
  • Ensuring your accounts comply with applicable laws and third-party terms.

The Company is not responsible for account suspensions, platform restrictions, access loss, hacking, third-party errors, client-side permission issues, or platform decisions outside our control.


14. Review and Reputation Management Compliance

The Company may assist with review request workflows, review reply drafting, review monitoring, review widgets, reputation reports, and related reputation services. You agree that you will not use the Services to create, request, encourage, publish, buy, sell, manipulate, suppress, gate, or misrepresent reviews in violation of applicable law, platform rules, or ethical review practices. You agree not to:

  • Purchase fake reviews
  • Create fake reviews
  • Ask employees, contractors, family members, or unrelated parties to pose as customers
  • Incentivize reviews in a deceptive or prohibited manner
  • Request only positive reviews while suppressing negative feedback
  • Write reviews on behalf of customers
  • Use AI to create fake customer testimonials
  • Pressure customers to remove legitimate negative reviews
  • Misrepresent customer experiences.

The Company may help you request honest reviews from real customers and respond professionally to reviews. The Company does not guarantee review volume, review ratings, review placement, or review removal. You are responsible for ensuring your review practices comply with applicable laws, platform rules, and industry requirements.


15. AI-Assisted Services

The Company may use AI-assisted tools, automation, software, analytics, prompts, machine learning systems, or related technologies to support the Services. AI-assisted tools may be used to:

  • Draft content
  • Draft review replies
  • Analyze local visibility
  • Generate reports
  • Summarize data
  • Prepare recommendations
  • Review websites
  • Support SEO and entity analysis
  • Support AI visibility analysis
  • Create outlines, posts, scripts, descriptions, schema suggestions, FAQs, or other materials.

AI-generated or AI-assisted outputs may contain errors, omissions, inaccuracies, or incomplete information. You are responsible for reviewing and approving important content before use, publication, or reliance. You agree not to submit sensitive personal information, confidential customer information, regulated information, or information you are not authorized to share unless necessary for the Services and authorized by you. The Company may use AI tools as third-party service providers or internal tools, subject to reasonable business judgment and applicable confidentiality obligations.


16. Service Improvement, Benchmarking, Aggregated Insights, and Generalized Learnings

As part of providing the Services, Conversion Is Key LLC may collect, review, analyze, process, and use performance data, business information, campaign activity, local visibility results, search visibility patterns, review activity, citation/listing performance, website/entity signals, AI visibility results, reporting data, client feedback, and related service data to provide, maintain, measure, improve, personalize, and optimize the Services. The Company may use learnings, patterns, benchmarks, strategies, workflows, insights, and performance observations from one client engagement to improve the Services for that client and for other current or future clients, including clients in similar industries, markets, categories, or service areas. The Company may create and use aggregated, anonymized, de-identified, or generalized insights, benchmarks, case patterns, workflows, recommendations, templates, reports, processes, and service improvements based on data and experience gained through the Services, provided that the Company does not intentionally disclose confidential client information, private login credentials, non-public financial information, sensitive customer data, or personally identifiable customer information in a way that identifies the client or its customers without permission. Conversion Is Key LLC retains ownership of its systems, methods, frameworks, strategies, workflows, templates, prompts, reports, benchmarks, analytics methods, service processes, know-how, and generalized business intelligence developed or improved through providing the Services.


17. Third-Party Platforms and Services

The Services may involve third-party platforms, tools, websites, software, providers, marketplaces, search engines, directories, hosting providers, domain registrars, email providers, payment processors, CRM tools, analytics platforms, AI tools, social media platforms, review platforms, and advertising platforms. These may include, but are not limited to:

  • Google
  • Google Business Profile
  • Google Maps
  • Google Search
  • Google Analytics
  • Google Search Console
  • YouTube
  • Meta / Facebook / Instagram
  • Domain registrars
  • Hosting providers
  • GoDaddy or reseller platforms
  • Email providers
  • Payment processors
  • CRM platforms
  • Review management tools
  • Citation and listing platforms
  • AI platforms
  • Call tracking tools
  • Analytics tools
  • Social media platforms
  • Directory platforms.

The Company does not control third-party platforms and is not responsible for:

  • Platform outages
  • Algorithm changes
  • Ranking changes
  • Account suspensions
  • Account reviews
  • Rejected edits
  • Listing removals
  • Profile restrictions
  • Policy changes
  • Pricing changes
  • Billing changes
  • Data inaccuracies
  • Service interruptions
  • Loss of access
  • Third-party security incidents
  • Third-party errors
  • Any actions taken by third-party platforms.

Your use of third-party platforms may be subject to those platforms’ own terms, privacy policies, policies, fees, and restrictions.


18. Hosting, Domains, Email, SSL, and Web Services

The Company may provide, resell, recommend, manage, or facilitate hosting, domain registration, domain transfers, professional email, SSL certificates, website security, backups, WordPress, website builder tools, and related web services. Such services may be provided directly or through third-party providers, reseller platforms, domain registrars, hosting companies, or software vendors. You understand and agree that:

  • Domain registrations are subject to third-party registrar rules and availability.
  • Hosting and email services may be subject to third-party provider terms.
  • Domain names may expire if renewal fees are not paid.
  • Email, hosting, DNS, website, or SSL interruptions may occur.
  • Third-party providers may change pricing, features, limits, or policies.
  • The Company is not responsible for lost domains, expired services, downtime, data loss, email interruption, account suspension, or business loss caused by non-payment, inaccurate information, client error, third-party provider action, or circumstances outside our control.

If the Company registers or manages a domain, hosting account, email account, or related service on your behalf, ownership, access, transfer, renewal, and cancellation details may be governed by the applicable proposal, invoice, provider terms, or written agreement.


19. Client Portal, Dashboard, Reports, and Platform Access

The Company may provide access to a client portal, dashboard, platform, report link, approval link, white-label system, or related online tool. You agree to use any portal, dashboard, or platform only for lawful business purposes and only as authorized. You agree not to:

  • Share login credentials with unauthorized users
  • Attempt to access accounts or data that do not belong to you
  • Reverse engineer, copy, scrape, duplicate, resell, or misuse the platform
  • Upload malicious code
  • Interfere with system operations
  • Use the platform for illegal, deceptive, abusive, or harmful purposes
  • Attempt to bypass security controls
  • Misrepresent data or account ownership.

The Company may suspend or terminate platform access at any time for misuse, non-payment, security concerns, account termination, or violation of these Terms. Reports, dashboards, metrics, and visibility data may be estimates, snapshots, third-party data, or informational tools. They are not guarantees of performance.


20. Content, Deliverables, and Ownership

You retain ownership of your pre-existing business content, trademarks, logos, photos, videos, customer lists, website content, and materials you provide to the Company, subject to the rights you grant us to perform the Services. You grant the Company a non-exclusive, worldwide, royalty-free license to use, reproduce, modify, publish, display, distribute, analyze, and process your submitted content as reasonably necessary to provide the Services, improve the Services, prepare deliverables, create reports, manage accounts, publish approved content, and fulfill our obligations. Unless otherwise stated in writing:

  • The Company owns its systems, methods, strategies, frameworks, templates, processes, workflows, prompts, reports, designs, dashboards, training materials, know-how, and generalized business intelligence.
  • Custom deliverables prepared for you may be used by you after full payment.
  • Unpaid work remains the property of the Company.
  • The Company may reuse general knowledge, templates, processes, frameworks, strategies, and non-confidential learnings developed through the Services.
  • You may not copy, resell, distribute, or commercialize the Company’s internal systems, methods, templates, frameworks, reports, dashboards, or processes without written permission.

21. Portfolio, Case Studies, Testimonials, and Marketing Use

By purchasing or using the Services, you grant Conversion Is Key LLC permission to reference your business relationship with the Company for portfolio, marketing, sales, educational, training, and case study purposes, unless otherwise agreed in writing. This may include use of your business name, publicly available business information, screenshots of public listings, public search results, website pages, Google Business Profile elements, directory listings, social media pages, reviews, rankings, reports, anonymized performance data, before-and-after examples, deliverables, and general descriptions of work performed. The Company may use such materials to demonstrate examples of services, improvements, processes, strategies, outcomes, or client work, provided that the Company does not intentionally disclose confidential information, private login credentials, non-public financial information, or sensitive customer data. The Company may also create anonymized or aggregated case studies, examples, benchmarks, screenshots, reports, and training materials without additional approval, provided that such materials do not identify confidential client information.


22. Testimonials and Client Feedback

The Company may request written, audio, or video testimonials, reviews, endorsements, interviews, feedback, or success stories from clients. Any testimonial provided by a client must be truthful, based on the client’s actual experience, and may not be misleading. By voluntarily providing a testimonial, review, endorsement, video, audio recording, quote, written statement, image, likeness, business name, logo, or related feedback to the Company, you grant the Company a worldwide, royalty-free, perpetual, irrevocable, transferable license to use, reproduce, publish, display, distribute, edit for length or clarity, and promote such material in websites, landing pages, social media, advertisements, emails, presentations, sales materials, case studies, training materials, and other marketing or business communications. The Company may use testimonials in written, audio, video, graphic, or edited formats, provided that edits do not materially change the meaning of the testimonial. The Company does not require clients to provide positive testimonials as a condition of receiving Services. The Company does not create fake testimonials, does not compensate clients for misleading endorsements, and does not require clients to make claims they do not believe are true. Clients receiving discounted, beta, founder, promotional, preferred, or category-exclusive pricing may be asked to reasonably participate in feedback discussions, client success reviews, written testimonials, video testimonials, interviews, case study development, or results discussions if they are satisfied with the Services. Any such participation must be truthful and based on the client’s actual experience.


23. Confidentiality

During the course of the Services, either party may receive confidential or non-public information from the other. The Company will use reasonable efforts not to intentionally disclose confidential client information, private login credentials, non-public financial information, sensitive customer data, or non-public business information except as reasonably necessary to provide the Services, comply with law, enforce these Terms, work with authorized service providers, or as otherwise permitted by these Terms or a written agreement. Confidential information does not include information that:

  • Is publicly available
  • Was already known without restriction
  • Is independently developed
  • Is received from another lawful source
  • Is aggregated, anonymized, de-identified, or generalized
  • Must be disclosed by law, court order, subpoena, or government request.

24. Privacy

Your use of the Services is also subject to our Privacy Policy, which explains how we collect, use, share, retain, and protect information. The Privacy Policy may apply to website visitors, leads, prospects, clients, portal users, team users, client customers, review request recipients, and other individuals whose information is processed through the Services. By using the Services, you agree to our collection and use of information as described in the Privacy Policy.


25. Client Customer Data

If you provide customer information to the Company for review requests, feedback workflows, reputation management, messaging, reporting, or other Services, you represent and warrant that:

  • You collected the information lawfully.
  • You have the right to provide the information to the Company.
  • You have obtained any necessary consent or authorization.
  • Your use of the Services complies with applicable laws, privacy obligations, platform rules, and industry requirements.
  • The information is accurate and relevant to the Services.

The Company may use such customer information to provide the Services, improve workflows, generate reports, communicate as authorized, analyze performance, and support client-requested activities. The Company does not own your customer list. However, the Company may use aggregated, anonymized, de-identified, or generalized information derived from service activity to improve its Services, reporting, workflows, systems, and strategies.


26. Communications

By submitting information, requesting an audit, purchasing Services, creating an account, or communicating with us, you consent to receive communications from the Company. Communications may include:

  • Service messages
  • Account messages
  • Billing messages
  • Renewal reminders
  • Project updates
  • Report notifications
  • Marketing emails
  • Promotional messages
  • Educational content
  • Follow-up communications
  • Review or testimonial requests.

You may opt out of marketing emails by using the unsubscribe link or contacting us. Service, billing, legal, account, and transactional messages may still be sent as necessary. If SMS/text messaging is used, additional consent, opt-out language, or platform-specific terms may apply.


27. Prohibited Uses

You agree not to use the websites or Services to:

  • Violate any law or regulation
  • Infringe intellectual property rights
  • Mislead consumers
  • Create fake reviews
  • Manipulate ratings
  • Send spam
  • Upload malware
  • Harass, abuse, threaten, or defame others
  • Promote illegal activity
  • Submit false business information
  • Misrepresent your identity or authority
  • Interfere with website or platform security
  • Access unauthorized systems
  • Scrape, copy, or reverse engineer our systems
  • Use the Services for deceptive, fraudulent, harmful, or abusive purposes.

The Company may refuse, suspend, or terminate Services for prohibited use.


28. Restricted Businesses and Right to Refuse Service

The Company reserves the right to refuse, suspend, or terminate Services for any business, individual, industry, website, content, offer, product, or activity that we determine, in our discretion, is unsuitable, high-risk, unlawful, deceptive, unethical, harmful, abusive, or inconsistent with our brand or business standards. This may include businesses or content involving:

  • Illegal activity
  • Scams or deceptive claims
  • Fake reviews
  • Hate or extremist content
  • Adult content
  • Illegal drugs
  • Weapons or regulated products
  • Gambling
  • Fraudulent financial claims
  • Misleading health claims
  • Infringing content
  • Other high-risk or restricted categories.

29. Intellectual Property

The websites, Services, systems, logos, branding, designs, frameworks, templates, methods, strategies, dashboards, reports, processes, copy, graphics, videos, software, content, and materials created or owned by the Company are protected by intellectual property laws. You may not copy, modify, distribute, sell, reproduce, publish, reverse engineer, create derivative works from, or otherwise exploit Company intellectual property without written permission. “Conversion Is Key,” “Local Conversion System,” “LCS,” and related names, logos, taglines, graphics, systems, and brand assets may be trademarks, trade names, service marks, or proprietary assets of the Company.


30. Disclaimers

The Services are provided on an “as is” and “as available” basis. To the fullest extent permitted by law, the Company disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, non-infringement, availability, accuracy, reliability, uninterrupted operation, or specific business outcome. The Company does not warrant that:

  • The Services will meet your expectations
  • The Services will be uninterrupted or error-free
  • Defects will be corrected
  • Reports or data will be error-free
  • Third-party platforms will accept changes
  • Rankings, leads, revenue, traffic, reviews, or AI visibility will improve
  • Websites, hosting, portals, or third-party tools will always remain available.

You are responsible for your own business decisions, compliance, offers, claims, products, services, customer relationships, and use of deliverables.


31. Limitation of Liability

To the fullest extent permitted by law, Conversion Is Key LLC and its owners, members, managers, officers, employees, contractors, agents, affiliates, successors, and assigns shall not be liable for any indirect, incidental, consequential, special, exemplary, punitive, or lost-profit damages arising out of or relating to the Services, websites, platforms, accounts, third-party tools, deliverables, reports, or these Terms. This includes, but is not limited to:

  • Lost revenue
  • Lost profits
  • Lost business
  • Lost customers
  • Lost opportunities
  • Lost rankings
  • Lost reviews
  • Lost data
  • Website downtime
  • Email interruption
  • Account suspension
  • Platform changes
  • Third-party errors
  • Search engine changes
  • AI platform changes
  • Reputation impact
  • Business interruption.

To the fullest extent permitted by law, the Company’s total liability for any claim arising out of or relating to the Services or these Terms shall not exceed the amount paid by you to the Company for the specific Service giving rise to the claim during the [one / three / six] months immediately preceding the event giving rise to the claim.


32. Indemnification

You agree to defend, indemnify, and hold harmless Conversion Is Key LLC and its owners, members, managers, officers, employees, contractors, agents, affiliates, successors, and assigns from and against any claims, damages, losses, liabilities, costs, expenses, demands, actions, or proceedings arising out of or relating to:

  • Your use of the Services
  • Your business, products, services, claims, offers, or customer relationships
  • Your violation of these Terms
  • Your violation of applicable law
  • Your violation of third-party rights
  • Content, data, or materials you provide
  • Customer data you provide
  • Review practices you authorize
  • Access you grant to accounts or platforms
  • Your misuse of third-party platforms
  • Your failure to obtain required permissions, consents, or rights.

33. Termination

The Company may suspend or terminate your access to the Services at any time if:

  • You fail to pay amounts owed
  • You violate these Terms
  • You misuse the Services
  • You provide false information
  • You engage in prohibited activity
  • You create legal, financial, reputational, or security risk
  • You fail to cooperate
  • A third-party platform restricts or prevents service delivery
  • The Company determines that continuing the relationship is not commercially, ethically, legally, or operationally appropriate.

Upon termination:

  • Amounts already owed remain due.
  • Access to portals, dashboards, reports, tools, and managed services may be removed.
  • Category exclusivity ends unless otherwise stated in writing.
  • The Company may retain records as needed for legal, business, tax, reporting, backup, and dispute-resolution purposes.
  • Sections that by their nature should survive termination will survive, including payment obligations, ownership, confidentiality, disclaimers, limitations of liability, indemnification, portfolio rights, data use, governing law, and dispute provisions.

34. Changes to Services

The Company may modify, improve, update, replace, discontinue, suspend, or change the Services, websites, packages, pricing, features, deliverables, tools, vendors, workflows, reports, or platforms at any time. For active clients, material changes to core paid Services will generally be handled through notice, updated proposal, revised order, written communication, or renewal terms where appropriate. The Company is not liable for changes caused by third-party providers, platforms, algorithms, vendors, or external systems.


35. Changes to These Terms

The Company may update these Terms from time to time. The updated Terms will be posted on the applicable website or made available through other reasonable means. The “Effective Date” will indicate when the Terms were last updated. Your continued use of the Services after updated Terms are posted or provided means you accept the updated Terms.


36. Governing Law and Venue

These Terms and any dispute, claim, or controversy arising out of or relating to the websites, Services, purchases, subscriptions, client accounts, deliverables, communications, or relationship between you and the Company shall be governed by the laws of the State of Florida, without regard to conflict-of-law principles. You agree that any legal action or proceeding arising out of or relating to these Terms or the Services shall be brought in the state or federal courts located in Florida, unless the parties agree otherwise in writing or unless another dispute resolution process is required by an applicable written agreement. The Company may later be owned, managed, assigned, transferred, or operated through a trust, holding company, management company, Wyoming entity, Florida entity, or other affiliated legal structure. Any such change shall not affect the validity, enforceability, or assignment of these Terms.


37. Assignment

You may not assign or transfer your rights or obligations under these Terms without written permission from the Company. The Company may assign or transfer these Terms, client accounts, contracts, rights, obligations, data, assets, or Services to an affiliate, parent company, subsidiary, trust-owned entity, management company, holding company, successor, purchaser, or related entity without additional consent.


38. Severability

If any provision of these Terms is found to be invalid, unlawful, or unenforceable, the remaining provisions will remain in full force and effect. The invalid or unenforceable provision will be interpreted or modified to the minimum extent necessary to make it valid and enforceable.


39. No Waiver

The Company’s failure to enforce any provision of these Terms does not waive the right to enforce that provision later. Any waiver must be in writing and signed by the Company.


40. Entire Agreement

These Terms, together with any applicable Privacy Policy, proposal, invoice, order form, checkout terms, service agreement, statement of work, written communication, or other written agreement, form the agreement between you and the Company regarding the Services. If there is a conflict between these Terms and a signed written agreement, the signed written agreement controls only for the specific conflicting provision.


41. Contact Information

For questions about these Terms, please contact: Conversion Is Key LLC Email: [Insert Support Email] Website: ConversionIsKey.com Product Website: LocalConversionSystem.com Recommended emails: support@conversioniskey.com legal@conversioniskey.com privacy@conversioniskey.com


42. Google and Third-Party Trademark Disclaimer

Conversion Is Key LLC and Local Conversion System are not affiliated with, endorsed by, sponsored by, or officially connected with Google, Meta, Facebook, Instagram, YouTube, OpenAI, ChatGPT, Gemini, Perplexity, GoDaddy, or any other third-party platform unless expressly stated in writing. Google, Google Business Profile, Google Maps, Google Search, YouTube, Facebook, Instagram, Meta, OpenAI, ChatGPT, Gemini, Perplexity, GoDaddy, and related names, logos, trademarks, and service marks are the property of their respective owners. Any references to third-party platforms are for identification, compatibility, service description, reporting, educational, or informational purposes only.


43. Acknowledgment

By accessing or using the websites or Services, submitting information, purchasing a Service, accessing a portal, approving a proposal, paying an invoice, or continuing to use the Services, you acknowledge that you have read, understood, and agreed to these Terms of Service.